Nook Hits 174% Avg Annual YoY DTC Revenue Growth Over Four Years with 2 Visions
Nook, a premium children’s sleep and play company, needed to scale their DTC ecommerce in hopes of diversifying their existing B2B success in the US. After trying on their own and with specialist agencies without finding the success they desired, Nook’s leadership determined to find a special partner. They turned to 2 Visions to help them grow revenue with less dependence on expensive agencies, hoping to learn as much in-house as possible while growing online.
In this case study, we highlight results such as:
- 174% average increase in DTC revenue, YoY, every year for four years
- 50% minimum reduction in CPA even during scaling
- 130% increase in organic search traffic
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