Skip to content
Ecommerce Consultant Yates Jarvis
2 Visions Ecommerce Consultant Pattern Yew 2

Yates Jarvis

Founder & Principal Ecommerce Consultant, Ecommerce Expert

Your Chief Ecommerce Officer

Having consulted with over 1,000 companies across verticals, Yates is an ecommerce expert that brings the experience required to help scale DTC businesses regardless of size, team dynamics, or perceived barriers.

Prior to founding 2 Visions, Yates was Managing Director, Client Solutions & Strategy at global award-winning, two-time Inc 5000 CX/UX & eCommerce firm, eHouse Studio. Specializing in data-based decision making for his clients, he grew eHouse’s portfolio to online revenues in excess of $400MM annually for companies such as Kay, Dr. Axe, and Spanx. Yates came to eHouse Studio after growing “Moneyball” sabermetric & predictive technology company ScoutAdvisor as Co-Owner and VP of Strategy, earning business with 19 MLB teams. Yates partnered with Warner Bros. to have his work featured in Clint Eastwood’s movie “Trouble With The Curve.”

Yates also brings years of leadership experience consulting through one of the largest privately-owned PR, Advertising & Marketing firms in the world (Qorvis), a fast-growing networking & technology start-up (E Solutions, now WOW!), and the world’s leading cloud software company powering social good (Blackbaud).

He holds a BA from Wake Forest University and an MS from the Weatherhead School of Management at Case Western Reserve University. A member of the Strategic Management Society, American Marketing Association, and Insights Association, Yates has also held multiple advisory board positions, offering strategic assistance to senior executives of global organizations such as YoungLife and start-ups such as Rampart Communications.

"My experience working with Yates has been excellent."

michael smith svp omnichannel

Michael Smith

SVP OmniChannel AT Maurices

"Yates is a big picture thinker with the insight and creativity to help executives see what's possible, and he delivers results."​

Business Leader Executive COO Jamie Headshot

Jamie ADAMS

chief information and technology officer (CITO) of LIFEWAY

Ecommerce Expert Testimonial

"Yates' insights have helped us unlock and capture opportunities that we may have otherwise missed."

Jeremy Berman

Founder & President of GoodUnited

Business Leader Executive Founder President Jeremy Headshot

Ecommerce Expert Testimonial

"His strategic guidance has been transformational to our business and has given us a picture and plan for a better future than we could have imagined on our own."

Robert Wahby

Founder of Commonality RE

Business Leader Executive Founder Robert Headshot

DTC Ecommerce Insights

Example Expert Experience Across Functional Areas

Ecommerce Platforms

Social Media Marketing, Social Media Management

eCommerce SEO, Search engines, SEO strategies, Search ads

Product Mix

Customer Experience

Internet marketing, Digital Marketing

Digital Advertising, Facebook Marketing, Facebook Ad

Complex Marketing Challenges

Industry trends, Ecommerce Industry, Ecommerce Metrics, Digital Trends

Conversion Rate Optimization, Conversion Optimization

Content Strategies, Content Marketing

Email Marketing

Influencer Marketing, eCommerce Influencers

Customer Loyalty

Customer Value Optimization

Customer Service, Customer Service Operations

Consumer Brands

Digital Marketing Strategy

Business Advice, Online Business, Ecommerce Business, ECommerce Advice

And many more….

american marketing association logo
Strategic Management Society Member
Insights Association Member