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Ecommerce Personalization Services

Create personalized ecommerce experiences that connect with customers on a deeper level, enhancing engagement and conversions.

Tech Selection & Negotiation

We source, vet, and negotiate contract terms for your personalization technology, securing the best prices and ensuring optimal fit for your needs.

Tech Setup

Our experts install and configure your personalization technology, ensuring seamless integration and optimal performance from day one.

1:1 Personalization Coaching

Equip your senior leaders with the skills and strategies needed to drive effective personalization efforts through one-on-one coaching sessions.

Personalization Strategic Plan

Develop a comprehensive strategic plan for your personalization investments, including initiatives, budgets, and targets to ensure long-term success.

Personalization Tactical Plan

Receive specific tactic recommendations and detailed implementation steps to enhance your personalization setup and achieve immediate results.

Client Results

2 Visions helped a $1B+ apparel company scale their new ecommerce-first brand to new heights.
2 Visions helped the US’s third largest music store begin an online DTC pivot.
2 Visions helped an iconic automobile brand’s new clothing line march confidently into DTC success.

Make Personal Connections via Ecommerce Experiences

Pull off what everybody talks about—real personalization that matters to shoppers

Personalization that outperforms requires looking beyond digital behavior metrics to human customer experience factors that can then be applied to the online purchase (and repurchase) journey.

It’s simple. Understand your customers better and strategize the use of that knowledge into the CX of your ecommerce brand.

Companies we've helped

Launch Research-Backed Personalization

Nothing beats personalization that’s based on your Owned IQ

Unlike typical personalization setups that rely exclusively on behavioral customer data, research-backed personalization affords brands the ability to strategize to meet the needs of the customers, not just to serve up the right products.

The difference between the two is magnitudes of profit.

Typical Personalization

Typical Personalization

Most agencies pick up where the last agency left off, offering incremental growth while promising big lifts.

Research Backed Personalization

Research-Backed Personalization

Strategic marketing, instead, challenges the assumptions that have been undermining your brand’s performance.

Testimonials

Help Your Site Delight

Move beyond increasing engagement and small shifts in CVR.

When you personalize to meet your customers’ needs, you are equipping your site to delight customers- a true ecommerce win-win.

Help Site Delight

Increase Email Engagement

Personalization of content extends back to your CRM to make an impact pre- and post-sale.

Instead of utilizing extremely basic implementations of personalization here, build a personalization strategy that adds real value to customers.

Increase Email Engagement

Better Aim Organic Social Content

Organic social is never about talking to everybody all at once.

Personalization findings and the research that backs their strategy can be applied to your social strategy as well to increase reach and consideration.

Better Aim Organic Social Content

Raise Performance Across Ad Platforms

Extending personalization to retargeting ads is a solid option for enriching the data that ad networks already have.

However, with a research-backed personalization strategy you can carry performance purpose down into the very messaging and imagery being used in ads.

Raise Performance Across Ad Platforms

Are your personalization efforts wielding big time results yet?

Out-of-the-box personalization setups often underwhelm

The way that companies use personalization tools that they have setup is … a shame.

We get it, though; it takes a lot of work and strategy to bring better personalization to life.

Let us not only knock this out for you immediately, but also teach your team how to do it themselves down the road.

Personalization Efforts Wielding Big Time Results Yet

Who is 2 Visions?

2 Visions is an award-winning strategy, marketing, and research firm helping direct-to-consumer (DTC) ecommerce brands grow by developing their in-house capabilities for long-term success.

Founded by Yates Jarvis, who has worked with notable companies such as TGW, Ancient Nutrition, Express, Kay, DIFF Eyewear, Jeep, and Spanx, 2 Visions focuses on high-touch teaching and side-by-side collaboration to empower brands to avoid costly missteps and build profitable ecommerce strategies.

To supercharge your entire ecommerce ecosystem, we deploy in-depth, granular market research, which serves as a secret sauce for clients aiming to improve personalization, AI, CRO, SEO, and targeted journeys in ecommerce customer experiences.

Our research enables clients to uncover powerful data-driven insights and develop more effective product, brand, marketing and CX strategies tailored to their target audiences.

Top Ecommerce Consulting Firm Award Clutch 2023 Gray
Ecommerce Business Consultant Award Expertise 2023 Gray
Top Ecommerce Consultant Award Design Rush Gray
Top 50 DTC Ecommerce Company Award MARsum Gray
American Marketing Association Ecommerce Portfolio White
Strategic Management Society Ecommerce Portfolio White
Insights Association Ecommerce Portfolio White